Adriana Lara is a work inspired by Concrete Poetry and Public Art. On the one hand, Public Art appears to be an act of generosity on the part of the institutions that support it, which attempt to make artworks accessible to a wide audience. On the other hand, for artists, this kind of art seems to be related to a desire for a certain kind of recognition: that of evoking a response from an audience which randomly encounters the artwork, of making something that can be recog- nized, appreciated and questioned even when the public is not disposed to see it. The poster Adriana Lara positions itself within this problematic emerging from the attempt to accomplish these two objectives; through the use of a name, which, legitimized by an art institution, validates the work and at the same time, lacks any significance outside of it.
Puede ser puede no ser (Maybe, Maybe not) is a work within the tradition of Concrete Poetry as well as that of advertising. Concrete Poetry grew out of an analysis of advertising. Today, among other things, and perhaps without knowing it, printed advertising is inspired by art. Because of this unsynchronized feedback, it is hard to distinguish in the streets today a public art project from advertising. Viewed as one or the other, the work Puede ser puede no ser represents the ambiguous status that exists in this kind of urban intervention, involving a textual layering of opposing possibilities.
Adriana Lara, Artist